Better Market Research

At RAADZ , we recognize the timeless value of traditional market research in capturing authentic sentiments and insights. Over the years, these methods have consistently provided invaluable quantitative and qualitative data. Yet, as the landscape evolves, we've introduced an exciting alternative to the mix. With our unique blend of patented technology and gamification, we believe RAADZ stands at the forefront of next-generation market research. In this piece, we'll compare our innovative approach with time-tested survey methods to showcase the benefits and advancements we bring to the table. RAADZ at a Glance Before diving into the comparison, let's quickly recap RAADZ's unique methodology: Gamified Approach: Drawing inspiration from the Family Feud game show, RAADZ turns survey-taking into an engaging experience where participants predict average answers. Diminishing Fears: This mechanism sidesteps potential fears of backlash or societal 'canceling,' facilita...

We're excited to announce a significant enhancement to the RAADZ experience – the introduction of an open-ended question-answer format! While our platform has always thrived on gathering invaluable quantitative data through our slider and Likert scale formats, we're venturing into a realm where words paint the bigger picture—qualitative data. The Best of Both Worlds: Quantitative and Qualitative We recognize that numbers tell just one side of the story. Words, experiences, and personal stories add depth, context, and nuance to the insights we gather. Open-ended questions can reveal intricate details, deep feelings, and the intricate reasoning behind opinions. It's like stepping into the world of your respondents, seeing things from their vantage point. By fusing quantitative methods with qualitative insight, RAADZ delivers a fuller, richer understanding of the collective voice. Innovative AI Integration and Gamification How have we managed to integrate open-ended responses ...

In today's data-driven era, surveys stand as vital tools for extracting nuanced insights. However, it's not the questions alone that dictate a survey's success—it's the underlying methodology. RAADZ, with its patented survey technique, is at the forefront of this revolution. Seamlessly merging the excitement of the "Family Feud" game show with profound psychological insights, RAADZ has curated a unique surveying experience. By tapping into cutting-edge AI advancements, the platform has magnified its impact. So, how does RAADZ's use of AI optimize its unique gamification method? 1. The Transformation of Open-Ended Questions A brand new feature of the RAADZ platform, open-ended questions, once considered challenging due to their diverse answers, are now a strategic asset. Leveraging AI capabilities, RAADZ can proficiently analyze these broad-ranging responses. AI analyzes and ranks respondents according to the proprietary RAADZ gamification methodology. This...